Our mission is to mobilize the San Diego community toward a whole-food, plant-based lifestyle. We aim to be a source of support, information, encouragement, and action to those pursuing a healthier life through diet.

Through providing local social and educational activities, we create a space for any vegan, vegetarian, or veg-curious person to learn and experience the benefits of a plant-based lifestyle to human health, reduced environmental impact, and avoiding harm to animals.

PlantDiego is a fiscally sponsored project of Social Good Fund, a California nonprofit corporation and registered 501(c)(3) organization.